Oh Wow!

Genteel Coffee Roasters was added to Your Favorites!

Genteel Coffee Roasters - Photo 1
Request Stamp

Genteel Coffee Roasters

San Diego, California

Claim this place to tell your story your way.

Explorer Photos

Audio Stories

🏛️

Oh Wow! Origin

The fascinating backstory

🎭

Culture Moment

The cultural significance

🔍

Hidden Moment

Secrets and lesser-known facts

📸

Best Photo Spots

Perfect photo opportunities

💭

Wow Thought

Reflections & inspirational aspects

Fun Facts

The Foxtrot is one of Genteel’s most popular signature drinks. It features house-made syrup with cardamom, cinnamon, and a hint of orange. This is one of Justin’s original house made recipes that stays on year round.

Founder Justin Esselstrom says the fox in Genteel’s logo symbolizes curiosity, challenge, and treating others with respect.

When the pandemic closed Genteel's East Village cafe in 2020, its founder learned coffee roasting. He later won the San Diego Coffee Network's Let's Roast competition!

Genteel Coffee began with money earned fishing in Alaska! In 2016, founder Justin Esselstrom used his earnings to build a mobile coffee cart with his grandfather.

The Vixen is another fox-inspired part of Genteel’s identity and appears in specialty drinks and retail branding. - An activated charcoal and agave syrup that gives a fun and unique look

A year teaching in El Salvador changed Justin Esselstrom's future! A friendship with someone working on a coffee farm inspired him to launch Genteel Coffee.

Cardamom, cinnamon, and a splash of orange extract give Genteel's Foxtrot latte its signature flavor! The spices and citrus come together in a house-made syrup.

Coffee isn't Genteel's only family tradition! Founder Justin Esselstrom revealed that the shop sourced specialty teas from an importing business owned by his in-laws.

Chocolate cherries, caramel, and grapefruit in an espresso? Genteel has served a Mexican coffee from Siltepec, Chiapas, described with exactly those tasting notes!

Before its North Park cafe, Genteel operated inside a roughly 4,000-square-foot East Village warehouse called Jst Commons, where coffee shared space with community events.

Genteel's design goes far beyond its coffee bags! Designer Jonas Groves worked on its branding, merchandise, interiors, photography, and custom wholesale displays.

Genteel sorts its coffee subscriptions by flavor adventure! OFFBEAT explores unusual tastes, VIBRANT favors lively profiles, and CLASSIC offers familiar favorites.

A blue rooibos drink has appeared on Genteel's menu! Customers have described it as a blue matcha latte, although rooibos and traditional Japanese matcha are different teas.

Nearby places to explore

Swipe to explore more places